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Item ASIN: 1938406419
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Retail Rules 52 Ways to Achieve Retail Success
Item Description:
Retail expert Kevin Coupe offers 52 rules to steer a retailer to success. With a liberal dose of examples from today’s business environment, Coupe gives advice on management, marketing, customers, and operations. The rules reflect Coupe’s unique – and sometimes irreverent – view of the world of retail. Read one rule a weekâor all 52 at once! Retail Rules! is your guide to success in business.